The purpose of the BTIA is to serve and promote the interests of its members, to develop and promote the Belize tourism product and to influence and secure the improvement of the industry.

In order to accomplish these goals, BTIA:

• Continues to serve as the voice of the tourism industry in Belize.
• Promotes the sound development of local infrastructure and tourism.
• Provides a network and forum for addressing tourism related concerns.
• Endorses the growth of the tourism industry without damage to the environment.
• Represents and advocates the best interest of members and the industry.
• Lobbies for critical issues of interest to its members and tourism in general.
• Markets and promotes Belize as a destination.
• Assists members in improving their skills and services in order to improve professionalism and quality of the industry.